SEO: Search Engine Optimization Bible
- ISBN13: 9780470452646
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Detailed, practical guide to increasing your Web traffic through better search results Wonder how some companies pop up high in search engine rankings? It’s all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site’s search rankings and drive the targeted traffic you want to your virtual door. Learn new ways to add social media to the SEO mix, make your site mobile Web-friendly, write SEO tags for maximum exposure, and m
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(out of 26 reviews)
List Price: $ 39.99
Price: $ 1.47
Selecting Korea SEO Company
Korea SEO company
Selecting SEO company through Korea search engine market environment.
In Korea, search engine market and environment are totally different from worldwide’s in lots of dimensions. Therefore, fully understanding Korean search engine environment is highly recommended for those who want to expand their sales and exposure their website to Korean web users through SEO (Search Engine Optimization) strategy.
To your surprise, Koreans are not familiar with the world’s best search engines such as “Google”or “Yahoo!”. Refer to the search volume share in Korea, Naver (NHN corp.) share more than 70% of the market, and Daum follow it while Yahoo! Korea and Google Korea shares only small portion. Korea SEO starts with understanding search engines in the Korean own way such as “Naver” and “Daum” eventually. Helping you choose great Korea SEO company, I will deal with two key points of Korea search engine market environments- Integrated search results and well-developed social media. Let’s take a look at how to select SEO company.
1. Korea SEO company which has Integrated Search marketing solution
Korean web users are used to using integrated search result to get useful information without shifting to other web pages such as ‘Images’, ‘Maps’, and ‘News’ in Google.
Korea search engines have lots of vertical in one page, so you can see various contents in one page. Especially, Naver and Daum show long integrated search result page. When you enter keyword on search tab, you will see keyword advertising (CPC, CPM), blog, community, answers, news, organic result, shopping info, video, image, and etc. all in 1 long page. Trying to follow this trend, even Google Korea made their search result more integrated. You have to make full use of it. For successful SEO campaign, you should focus not just in ranking, but also impression in various verticals.
In conclusion, basically, a creditable Korea SEO company should have a sufficient and complete understanding of this Korean special search engine environment. Therefore, Korea SEO company should be able to make full use of the integrated search result so that they can make a great impression in various verticals (Q&A,Blogs,News).
2. Korea SEO company which makes full use of well organized social media
Another feature of Korean web users is to voluntarily participate to write contents, make communities, ask questions and answer themselves by on purpose of commercial or interest. Therefore, social networks such as blog and Café, a kind of community sites which have membership account, are far stimulated in Korea. These verticals often appear in high position in search result page. Web users more likely believe the contents rather than advertisement copy even though the CPC (cost per click) of advertisement is ridiculously high.
Therefore, Korea SEO company should focus on social network sites such as blog and community as well as on PPC to take the highest place in search result page.
3. Other requirements for Korea SEO company
What is more, at least when it comes to SEO company, they have the dedicated implementation staff experiencing for many years who have leading edge SEM technology know-how and it would be better for SEO Company to be consist of professional marketers. By working side-by-side with you, great SEO company should be able to turn those visitors into sales for your company using SEO strategy.
For more information visit: http://www.koreasearch.com/
Korea SEO Company InterAd.com, Inc. is one of the most competitive SEO companies around the world. InterAd.com provides superior strategic SEO & SEM services and unfailing improvements with our clients including Microsoft Asia, Yahoo!, AIG, KOTRA B2B Marketplace, Samsung SDS, the Official websites run by Korean Government, and hundreds of other promising small & medium companies. InterAd offers specifically-tailored advisory services which have made many clients satisfied. InterAd stands out from other Korean firms in this industry because we have the best expertise.
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Review by J. S. Robinson for SEO: Search Engine Optimization Bible
Rating:
This book should be titled “SEM Overview with some SEO sprinkled in”.
It contains misinformation, misconceptions, and myths (particularly on CMS and dynamic sites that use query strings). There about 40-50 pages in this book that are worth reading in regards to SEO, and misses out on a lot more. SEM gets a lot of pages (how to run a PPC campaign) and the rest is fluff.
What’s missing? To start: no recommendations on real SEO implementation, just that you should do things. Sure, you should write a good Title tag and Meta Description, but how long should they be? What density of keywords? Should you try to get more than one keyword in a Title tag?
Inbound links section is woefully short, 10 pages of real content, 2 pages covering directories, and the directories to submit to is a list five entries long. There are many more that count than these five.
Following the steps in this book can certainly get a site headed in the right direction, but if your market is already competitive in terms of SEO, this is just the tip of the iceberg, and it doesn’t really give a structure for understanding how much work is involved (there is a lot of it) or how long it will really take.
All in all, you can get all this and much much more from just a few web sites. If you feel you need to read it on paper, then print the sites out.
Review by Inius Mella for SEO: Search Engine Optimization Bible
Rating:
The first thing you should read in this book is the author’s bio on the back cover. You’ll discover that her expertise is freelance business writing, not SEO. That will go a long way in explaining why her book just skims the surface of this complex subject and will provide you with precious little information you can actually use. This book has lots of words, but very little expertise and no depth.
Her discussion of meta tags, title tags, and meta name descriptions, for example, goes no further than explaining what a meta tag looks like. She writes, “Such a tag for the search engine optimization page might look like this:” She then shows us an example…and then moves on to other subjects. There is no in-depth discussion of how to write these critically important tags, how to use or not use keywords or keyword phrases in these tags, no discusses relating to keyword denisty or character length in meta tags or practical example of how sucessful meta tags are written. All you’ll be given is an example of what a meta tag looks like. And that’s why this book can be described in one word — shallow.
If you need a bigger clue, this “expert” in SEO has not created any website or blog for her book. Try Googling “SEO Bible” and see what you get. It won’t be her book. Sure, there’s a page ranking compliments of Amazon.com. But that wasn’t her doing. She hasn’t even created anything TO optimize. This person probably knows a lot about research and writing — but knows very little about SEO. Don’t be sucked in by the title. This book is not worth it.
Review by Dan Ball for SEO: Search Engine Optimization Bible
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Pretty typical SEO book on the whole, same old advice…meta tags, content keywords, linking in and out and all that. In addition, however, this covers the relatively new concepts of using social media for SEO and promotion as well as the sometimes controversial viral marketing.
Review by Joann Attison for SEO: Search Engine Optimization Bible
Rating:
I can see already that I’m going to get good use out of this book.
Although this books starts off with what would be considered a “history of the web search engine”, it goes on to explain every nuance of SEO technology.
I love this book because it does explain everything you need to understand in order to advertise your webpage. Very technical, in plain language. The only thing the book may be lacking is any glitzy business advice as to HOW to get the best results.
So really, the information in this book covers all the ground work to the process of internet advertising. A practical, comprehensive guide to how your webpage gets noticed. I’m glad to have it in my library for reference.
Review by M. Storrusten for SEO: Search Engine Optimization Bible
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I will admit that my previous SEO experience consists of submitting my website URL to sites offering search engine submission services. Did I mention that this was 10 years ago? And all I got was spam from that. Anyway, I found the “SEO Bible” to be very informative. The book is well-written and easy to understand. I was able to utilize the techniques mentioned to immediately revamp my blog and three websites. There is a visible difference in my site statistics/page rankings when comparing traffic before and after reading the SEO Bible. If you’re going to have a blog or website, read this book and learn how to do it right instead of fumbling around in the dark for years like I did!